• Ebook download deutsch epub Testing Business Ideas CHM by David J. Bland, Alexander Osterwalder English version

    Testing Business Ideas. David J. Bland, Alexander Osterwalder

     

    Testing Business Ideas

     


    Testing-Business-Ideas.pdf
    ISBN: 9781119551447 | 368 pages | 10 Mb
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    • Testing Business Ideas
    • David J. Bland, Alexander Osterwalder
    • Page: 368
    • Format: pdf, ePub, fb2, mobi
    • ISBN: 9781119551447
    • Publisher: Wiley

    Download Testing Business Ideas

     

     

    Ebook download deutsch epub Testing Business Ideas CHM by David J. Bland, Alexander Osterwalder English version

     

    A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

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    Validating your business idea doesn't have to (and shouldn't) cost any money. There are a few easy and fast tests you can use to determine instantly if your idea   4 Ways to Validate Your Business Idea Before Launching
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    A new online course that teaches you how to reduce risk and uncertainty of new business ideas. Learn how to design experiments that produce strong evidence.



     

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